WE ARE HIRING
USER ACQUISITION MANAGER
The User Acquisition Manager is responsible for managing UA campaigns on behalf of our clients in the best possible way to meet their marketing goals. In this role, you will plan and execute marketing strategies (user acquisition and retargeting) and identify the best actions to drive high-quality users and revenue for our clients' games
Working environment is in English\Hebrew mainly.
This job is part time as a contractor.
RESPONSIBILITIES:
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Campaign setting and management
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Continuance campaign optimization
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Work closely with creative teams to ensure campaign performance
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Prepare performance reports, track, analyze, A\B test
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Optimize various levels of each campaign
REQUIRMENTS:
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2+ years of experience in performance marketing – running UA and Retargeting campaigns with ROAS (return on ad spend) and active user base growth targets.
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Campaign management on self-served platforms - a must.
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Media buying and network relationship management experience with large budgets
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Must be pro-active, super professional, highly motivated, organized and responsible
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Fluent English
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Excellent verbal and written communication skills.
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Experience with remote work - advantage
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ASO experience - AN ADVANTAGE
WE ARE HIRING
ASO EXPERT
The ASO Expert is responsible for managing apps store listings on the client's behalf .
The candidate must have creative thinking, great analytical skills and proven experience in ASO roles.
This job is part time as a contractor.
RESPONSIBILITIES:
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Perform in depth keyword research that includes localized keywords research, discovery, and expansion of keyword opportunities
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Practice competitive analysis
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Execute A/B tests, collect and analyze data
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Participate in the the creative process for optimizing and testing store graphic assets to increase app pages conversion
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Monitor Search rankings and spot trends to optimize traffic
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Optimize content, and create coherent content in English
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Work closely with the games’ marketing teams to communicate the ASO strategy
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Monitor the apps’ KPIs that are influencing organic growth.
REQUIREMENTS:
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Analytical mind with the ability to spot patterns and trends
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Creative thinker, someone who can communicate and guide designers and copy writers
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Detail oriented,
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Strong background in Excel
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Fluent in English, both verbal and written – a must!
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At least 3-year experience in SEO – a must, gaming industry experience - advantage
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Extensive knowledge in SEO, ASO and analytics tools such as Google Search Console, AppAnnie, etc..